Design & Animation
Project Scope
Concept, Design & Animation
Client
Sino Group
Celebrating Sino Properties With Hong Kong Charm
This project features a unique set of Christmas WhatsApp stickers for 2024 Christmas, designed in a watercolor drawing style that beautifully integrates Sino Properties with iconic Hong Kong landmarks. Each sticker captures the festive spirit of the season while showcasing the rich character of four prominent locations in Hong Kong, complete with looping animation effects for added charm.
Concept & Design Direction
Blending Christmas Cheer With Sino Features
- Watercolor Aesthetic: A soft, hand-painted style that conveys warmth and is perfect for holiday greetings.
- Location Illustrations: Each sticker highlighted a specific Sino property adorned with Christmas decorations:
1. Lee Tung Avenue
2. Hong Kong Gold Coast
3. China Hong Kong City
4. Tsim Sha Tsui Centre - Looping Animation Effects: Each sticker incorporated subtle animations that bring the illustrations to life, enhancing user interaction and engagement.
Full Design
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